Coming full circle in Kingston: Queen’s Media & Journalism Conference

In March 2013, I spoke about digital communications, community management and blogging at the Queen’s Media & Journalism Conference in Kingston, ON.

#AdBowl Hits & Misses

Although I’ve always had a penchant for football players, my favourite part of the Super Bowl remains the ads. While I appreciate what goes down on the field, there’s nothing like seeing corporations throw millions of dollars at agencies + networks for a few seconds of airtime during The Big…

Internet awesome: a giant casserole, an unboxing video…and a …

It’s been an awesome week on the internet. Even better? Some of these are courtesy of the agency that employs me. The Most Colossal Casserole The idea: People in the US are obsessed with this Green Bean Casserole recipe on the Campbell’s site. Every year it sees ridiculous increases in…

A little bit of awesome for your Friday

TGIF! Along with this week’s Lust List, I wanted to kick off November with some awesome things I’ve spotted on the Internet in the past little while. John St.’s Buyral. I’m a huge John St. fan (I had a Pink Pony themed 24th this summer!) and this video does not…

I spy…

…a huge success for Spy in July 2011. The annual party, held at Spy Films headquarters at Spadina & Front, is hotly anticipated each year. Having never been, I was really excited when my boyfriend, a seasoned Spy in July attendee, asked if I wanted to go. I wasn’t disappointed.…

Pepsi: Thin is In

Thin is in at New York Fashion Week this month – but this time we can’t blame the fashion industry. Pepsi is releasing a “slim, attractive new can” that is the “perfect compliment to today’s most stylish looks”, according to Jill Beraud, chief marketing officer, Pepsi. But Pepsi doesn’t stop…

a break from my usual tirades…

I’m on reading week right now, and although I planned on blogging a lot (to make up for my recent silence) I haven’t finished a piece yet.  Thus, here are some recent ads I think are amazing.  Enjoy! This ad from Old Spice is a nice departure from the usual…