Why I Won’t Be Turning On Post Notifications for …

Alright, friends. It’s time to calm the eff down. Yes, we’re all a little testy about the new Instagram algorithm – self included. But that doesn’t mean you need to post a cute little graphic on your Instagram asking your followers to please turn on push notifications so they can…

What Instagram’s Algorithm Will Mean For Bloggers (+ Brands)

Nearly 4 years to the date that Facebook purchased Instagram, the social media juggernaut has imposed its most infuriating feature on the photo-sharing platform. The Algorithm. On Tuesday, Instagram announced its feed would be transitioning from the chronological stream we’ve all become accustomed to, towards a feed “ordered to show the…

5 Lessons from The Great Instagram Cull of 2014

Friends, the other shoe has finally dropped. This morning, we woke to news that Instagram’s fake follower cull had swept the Toronto blogging scene (and beyond). The curtain, so to speak, has been lifted on whose follower counts had been greatly inflated by bots, purchased followers and other types of…

Facebook’s click-bait crackdown is a catch-22 for brands

The first stone in the war on click-bait has been cast by Facebook. The platform has a history of dictating how publishers can share content, making small tweaks to the algorithm that penalizes content shared in a way Facebook does not prefer. Today’s announcement is sending digital marketers scrambling to…

World Cup Showdown: Facebook & Twitter battle for second-screen share

During the World Cup, blood, sweat and tears won’t be relegated to the pitch – they’ll also be front & centre online. While the soccer teams battle it out in Brazil, Twitter and Facebook have launched their own battle royale on the web. Who will emerge victorious in the battle…

LinkedIn told everyone I had a new job

It’s been a very awkward two days for me. You see, on Monday evening LinkedIn started telling my professional network of 500+ connections that I had a new job. I got that feeling of dread as I saw the “congratulations” notifications piling up in my inbox. Let’s be clear: I’ve…

Internet Awesome: Weekly Roundup

When people ask me why I do what I do, the answer is always pretty easy: I love the Internet. The constantly fluid state keeps me on my toes and I never get bored. Three things really stood out to me this week, so grab a cup of coffee and…