Lingerie, lift & things that go buzz in the night: win $100 at Linea Intima

It’s the week of my favourite holiday, the International Day of All Things Pink + Sparkly (Valentine’s Day!), and guys & gals alike are flocking to lingerie shops in search of a little somethin’ somethin’ to spice up the night. Digging through racks of lace can be oh so taxing, so I’m going to simplify things for you. Meet my favourite secret jewel of a lingerie shop: Linea Intima.

Linea Intima Bayview Village

Housed in my favourite Toronto mall, Bayview Village, Linea Intima is a rare jewel of a lingerie shop in that it carries a wide range of sizes (AA – GG+) at a variety of price points. From nighties and lacy underthings to Spanx and Lelo sex toys (yes, sex toys!) Linea Intima has it all. It’s the brainchild of bra-fitting expert Liliana Mann, a friendly, warm businesswoman with a love for lingerie and more than 25 years in the business. [Check her out giving advice on Valentine’s Day lingerie shopping on Global’s Morning Show]

Linea Intima Elle Aime Launch - Stephanie Fusco

Liliana really is the best in the biz – she’s fit me many times before and I’ve never been sent home with a bra that wasn’t perfect. Too often, the average bra-buying experience is a pushy one – I can’t count the number of times I was “fitted” for a bra that ended up being 5 sizes too large in the band + 4 too small in the cup. At Linea Intima, the staff fit you properly and in a relaxed fashion – a fitting can take anywhere from 10 – 30 minutes and you’re guaranteed a bra that will boost your confidence (clothes on or off ;). While the prices of specialty bras do range a higher than what you’d find at a La Senza or Victoria’s Secret, you really do get what you pay for – the first Freya bra I purchased in high school is still in my wardrobe today!

Linea Intima - Valentine's Day bras - Elle Aime - Stephanie Fusco


Linea Intima - Bayview Village - Elle Aime - Stephanie Fusco

Along with bras and matching panties, Linea Intima also has a wide range of sleepwear, Hanky Panky and Commando panties and Spanx. You may also recall I mentioned things that go buzz in the night. One of the big surprises for me at the opening of Bayview Village’s new and improved Linea Intima store was the addition of Lelo sex toys. Lelo toys are a luxury item – they look beautiful and I’m told they perform beautifully too.

Linea Intima Elle Aime Lelo Toys - Stephanie Fusco

Yes, those are the Luna Beads of 50 Shade of Grey fame. I didn’t get the reference, but a friend who’s read the series told me they’re featured quite expressively in the books.ย 

Over the past few years, Linea Intima has become my favourite one-stop-shop for gifting (hello, bachelorette parties!) and adding to my own lingerie wardrobe. That’s why I’m excited to give away one certificate for $100 towards a bra fitting with Liliana. The winner will be chosen on Valentine’s Day.

Win $100 towards a bra fitting at Linea Intima

To win, use the Rafflecopter widget below to LIKE this blog and Linea Intima on Facebook. Leave a comment below telling me your Valentine’s Day plans and tweet about the contest for extra entries. That’s all!

Please note that you must redeem this coupon before May 31, 2013 in-store (not online). Thanks!

a Rafflecopter giveaway

  • running_cloud

    I am going to the Auto Show VIP night for work lol woop! so romantic ๐Ÿ™‚ But I have a girl date planned for next week to celebrate valentine’s day with brownies and pink champagne.

    • @running_cloud Might not be romantic, but I’ll be damned if there aren’t a ton of eligible bachelors there ๐Ÿ˜‰ Brownies & pink champagne sounds like the best way to celebrate!

  • MegHarmer

    Thanks for sharing this amazing gem of a shop with us Stephanie!

    • @MegHarmer My pleasure! It’s one of my favourites ๐Ÿ™‚

  • JamieLeighTO

    I’m just hoping to have time for a nice dinner – whether at home or at a restaurant!ย 
    I’ve never been to Linea but I’d love to try a custom fitting!

    • @JamieLeighTO You should definitely check it out – it’s got lovely bras for ladies of our…stature. ๐Ÿ˜‰

  • todorovaraya

    A low-key date with myself at the gym (since the other half is away for work)!
    Champagne + strawberries and a home-cooked meal to pamper myself, too. Oh, and perhaps lingerie shopping?!

    • @todorovaraya Sounds like a lovely evening! Fingers crossed for the lingerie shopping – you really should check it out either way.

  • happyorhungry

    My new lover is making me dinner and I am SUPER pumped. I am also super pumped for this giveaway… I love getting new duds for the girls, and being fitted properly is so important! (as you know ๐Ÿ˜‰

    • @happyorhungry New lover?! Clearly we need to chat. New bras are definitely one of my favourite things and I speak from experience when I say you’ll definitely find something you love at Linea Intima!

  • Yes! I’ve been looking, for ages, for an intimates shop just like this! Thanks for sharing, Steph! ๐Ÿ™‚
    Also Vday plans aren’t finalized, but usually will include a delicious meal somewhere with a bottle of wine (or two). What about you?

    • @MariaAguilarย We’ll have to plan a shopping trip soon – I have a credit note I have to use up there. We’ll be going to our fave restaurant out in Vaughan and just hanging out. Love a nice and relaxed V Day!

  • NailaJ

    My big V-Day plans are… Watching cheesy movies and eating cupcakes! ๐Ÿ™‚

  • sassygirlcanada

    I am being auctioned off for a date at the annual Love a Heart event for the Heart & Stroke Foundation! I adore lingerie and this contest! ๐Ÿ™‚

  • hilarywindrem

    fabulous, would love to shop here! plans for Thursday – tragically hip concert withย girlfriends!

    • @hilarywindrem That sounds like an amazing night! Mike is dying to go to the concert.

  • RebeccaHo1

    I have no plans for valentine’s day, but who doesn’t want a great bra-fitting?!

    • @RebeccaHo1 It’s in my favourite mall – can’t go wrong ๐Ÿ˜‰

  • Colleen Cole

    I’ll be on my own for Valentine’s because hubby has a sleep test that night…yeah…really.

    • Colleen Cole

      By the way, I have been properly fitted a few times and it is the only way to go. And the experts at Linea Intima know what they are doing!

      • @Colleen Cole As if they scheduled a sleep test on Valentine’s – that’s too much. The ladies at Linea Intima ARE wonderful!

  • KatieMetcalfe

    bra fittings are great…can’t go without the consultation now!

    • @KatieMetcalfe Agreed! I feel comfortable in certain brands and styles now, but always ask for a professional fitting when I’m trying something new!

  • ShannonKelly

    I am going to Love a Heart! Duh! ๐Ÿ˜‰

  • amandaquah

    Im in a long-d r/ship which means hanging with my friends and skyping with my bf after hes off work ๐Ÿ˜‰

  • 1byspike

    Spending a quiet evening at home

  • anomon_a

    studying ๐Ÿ™ i have exams.

  • KatherineLangdon

    Voice coach, rehearsal and then home to sleep!

  • JennMUA

    I’m actually doing nothing! I decided to do dinner on Friday instead of the Thursday.

  • erikakomori

    Eating chocolate and relaxing!