Industry

PR, social media & technology

RIP Oxford Comma, I won’t miss you one bit.

There’s been much ado about nothing today. Who knew a little punctuation could cause so much grief? The University of Oxford styleguide (PR edition) no longer supports the use of the Oxford Comma (street name: serial comma). Big whoop. For those of you feeling much maligned about the superfluous punctuation’s…

PR 101: Don’t be a Weiner

By now, you’ve heard the story of U.S. Democratic Representative Weiner, he of Twitpic fame. [missing out? see the end of this post for The Anatomy of a Scandal] It sounds like a bad joke: Representative Weiner tweets a photo of his wiener. Unfortunately for the Representative, this situation was…

Little Luxe-uries

If you’re a friend, follow me on Twitter or peruse this blog on a regular basis, you probably know I’m a beauty junkie. I’ve got that coveted-yet-embarassing VIB status at Sephora and whoever found my lost Shoppers Optimum Card probably had a field day with the points. It’s no surprise…

#PlayBookTO

Sometimes, really cool things happen on Twitter. A few weeks ago, I entered a contest posted by @BlackBerry to attend the launch party for their brand new tablet, the PlayBook. Little did I know I’d also be winning one of the coveted tablets! Each winner was able to bring along…

The Opposite of Apathetic

We know, we’ve heard it all before. We, the youth, simply don’t care.

Recent vote mobs at universities across the country dare you to think otherwise.

Old dogs, old tricks

Canada, welcome to election season! With our 41st election upon us, there’s no doubt that politicians and their respective parties will be pulling out all the stops to attract new voters & retain their base. That’s all well and good, but… Is a little originality too much to ask for…

Slutty Slacktivism

According to Facebook, my friends like it…on the bed, on the floor, on a towel by the door, in the tub, in the car, up against the mini bar. No, they’re not fucking Matt Damon (confused? Look here)…but apparently posting any of these super-sassy options as your Facebook status means…